【主题单词】销售人必备!销售企划常见英语
校对/ Westia Sun
语言是人与人之间交际的一种工具。假如你今天身为一位销售专员,
又或是你需要推销一个商品,语言便是与客户沟通的媒介。
一切的销售活动或字面上的销售首先是通过(字面上的)语言建立起最初的联系。
今天就让 Engoo 教你如何用对的销售语言吧!
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首先最吸睛 (eye-catching) 的大概都是以 "免费" 开头。
Free 免费 + Shipping 运输 = Free Shipping 免运
【例句】
This clothing website is amazing because it offers free shipping worldwide!
这个服装网站很棒,因为它提供全球免运!
【补充】
worldwide 有着国际的 / 遍及全球 的意思,虽然在句子里它摆放的位置在句后,但它是在形容前面的名词。
The wine is in high repute worldwide.
这酒享有着世界盛名。
The impact of modern technology on the biosphere is evident worldwide.
现代技术对全球生物圈有着显著的影响。
Free 免费 + Trial 试验 / 试用 = Free Trial 免费试用
【例句】
Most of the websites now offer users a one-month free trial.
大多数网站现在都为用户提供一个月的免费试用。
*试用期的长度都是直接写在前面当形容词
- one-month free trial = 一个月试用期
- 60-days free trial = 60天试用期
【补充】
Trial 也有着:磨难;困难 / 审问;审判(法律)
Don't worry about him, he is just going through the trials of adolescence, it‘s just a phase.
别担心,他正在经历青春期的苦恼,这只是个阶段。
New evidence showed that the culprit lied at the trial.
新的证据表明了肇事者在审判时撒了谎。
Free 免费 + Sample 样品 = Free Sample 免费试用品
【例句】
You could receive the new product's free sample when you have a single purchase for over a thousand dollars!
单笔消费满千元即可获赠新品小样!
*只要听起来不会太奇葩的都可以自己搭配哦~
- Free 免费 + Download 下载 = Free Download 免费下载
- Free 免费 + Tutorial 教学 = Free Tutorial 免费教学
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Cancel 取消 + Anytime 任何时间 = Cancel Anytime 随时都可以取消
【例句】
You could cancel anytime before it ships!
您可以在发货前随时取消!
Same-day 当天 + Delivery 运送 = Same-day Delivery 当天出货
【例句】
My package will probably come in two days' time because the store offers same-day delivery.
因为店家提供当天出货服务,所以我的包裹大概两天内就会到了。
Limited 有限的 + Edition 版本 = Limited Edition 限量款式
【例句】
This pair of skateboard shoes are limited edition, you can't get it anywhere else!
这双滑板鞋是限量款,别处买不到!
Limited 有限的 + Supply 货量 = Limited Supply 数量有限
【例句】
This style has limited supply, what is left are all the shelves now.
该款式限量供应,目前已全部上架。
Act 行动 + Now 此刻 = Act Now 现在行动
【例句】
Stop your hesitation, act now!
不要再犹豫了,心动不如行动!
Special 特别 + Offer 提供 / 出售 = Special Offer 特别优惠
【例句】
The "Special Offer" sign had caught many buyers' attention.
这个 "特价" 的牌子受到了许多买家的瞩目。
其他常见的用词
scientifically proven 科学证明
【例句】
It is scientifically proven that this vegetarian diet program has benefits on the human body.
科学证明,这项素食饮食计划对人体有益。
money back guarantee 全额退款
【例句】
You don't have to worry if you find any defect in the product because it is a money back guarantee!
你不用担心这个产品有任何瑕疵,因为你是可以全额退款的!
offer ends soon 优惠即将结束
【例句】
We should pay a visit to the nearby warehouse sale because I heard their offer ends soon!
我们应该去附近那家仓库大拍卖逛逛因为我听说他们的优惠即将结束!
not sold in stores 商店不出售
【例句】
Unfortunately, you could only purchase this shirt online because it is not sold in stores.
很可惜,你只可以从网上购买这件衣服,因为它不再店里售出。
Against animal testing 反对动物实验
【例句】
Amanda being an animal rights activist, she only purchases beauty products that are against animal testing.
身为一位动物保护分子,阿曼达只会购买反动物实验的美容产品。